SEO is abbreviated as search engine optimization. This process is used to improve the visibility of web page in search engines through unpaid results.(SEM) target’s paid listings. The earlier and frequently a page comes in search list, the larger visitors it receives from the engine. SEO may aim at various types of search including local search, image search and industry-specific searching engines. This gives web presence.
Using Internet marketing strategy, it checks what people search for and what kind of search an engine does.
SEO is a term which is adopted by employees who perform this service in house and by consultants who perform optimization projects on behalf of clients. SEO is offered as a part of wider advertising campaign. As useful it may demand changes to HTML source of a site.”Search engine friendly” is a term which may be used to explain web page menus, designs, videos, images and other elements which have been optimized for this purpose only.
In today’s world every webpage owner desires to have top Google search ranks. The higher the website ranks in the search results of important search results the more competent traffic it receives. Clients associate the search rankings with the superiority of the company’s products. Every one wishes his site to be at the top ranking of Google or Yahoo search results to increase traffic and conversion rate by SEO.
Today the internet is competitive and in today’s world every successful business man knows that SEO is not a luxury but a necessity.
By: Waleed Khan