Category Archives: Small Biz Marketing
Using Buying Keywords In Your Posts

Using Buying Keywords In Your Posts

Are you using buying keywords in your blog posts or articles you write for your web site? If not you are missing out on those searchers on the web that are looking for solutions to problems that they are having. This is a different way of thinking about writing when you start to approach your blog or web site content with this strategy in mind. This can be one of the reasons you are not getting new leads or sales from your web site. Let me give you some examples of what I am taking about so you can start writing your blog posts with buyer keywords in mind.

Problem Solving Keywords

Does your business or service offer a solution to a particular problem? If you are a plumber then you may want to target keywords like how to unclog my kitchen sink, or how to make my toilet stop running. How about how to remove green algae from my pool for a pool cleaning service or how to organize and clean a bedroom for a business in specializing in home clutter and clean up. When someone is searching for information to solve an issue they are highly motivated to solve the issue and are very likely to buy something or hire your service. Now obviously you want to offer suggestions on how to solve their issue and offer your products and services that are specifically designed for the issue.

Examples of Buyer Keywords

Here are some examples of buyer keywords that you can use to help you come up with articles and info for your web site which can attract these buyers.
How to
How do you
How to get rid of
How do I
How can I
How to make
Get rid of
Get rid of
Deal with
That Works
For sale
On sale
Reviews (s)
Guide (s)
Method (s)
Plan (s)

How Do You Use This Keywords List?

Simply use these keywords and your business related keywords in your titles and write articles around the topic. How example:  How do you get rid of roof rats? or scorpion removal That Works for an exterminator. Or how about How to Protect your home for a home security company or Techniques that will help you get your maximum selling price for your home for a real estate agent. I think you get the idea and by using this technique you can bring in more qualified leads and sales for your business. When you are looking to write new content for your blog come back to this list and do some creative brain storming on possible titles for your new article.

One Good Technique That Has Worked For Me

A good technique that has worked well for me is to start with this list then come up with possible titles for articles. I like to use to store all of my articles ideas. Whats great about this is it allows me to work on all of my devices no matter where I am at. I can access my documents on my iPhone, my iPad or my PC. This is very convenient because I may get ideas for new articles throughout the day and I may not be sitting at my PC. This will allow me to log in and capture the idea. I find this very convenient because I can use this while waiting at my doctors office, at the deli line at the grocery store or the bank. Very convenient and this is a free service which can be upgraded to a paid account if you need it.

I hope this article have given you some new ideas on how to write your articles for your blog or business. Google loved new fresh content so you should try to be putting up new articles or blog post as often as you can on your web site. Thanks and happy writing!

Free Copy of Google+ Book

google_plusGet a free copy of  What the Plus! Google+ for the Rest of Us By Guy Kawasaki Continue Reading →

Nine Reasons To Use WordPress For Your Site

Whether you’re just getting you business started and you are still learning how to improve your online presence or you have had a site for a while and you just aren’t happy with it, you may have heard of WordPress and might be wondering what WordPress is. Continue Reading →

How To Blog For Cash

How To Blog For Cash

In this posting I will teach you how to blog for cash. It is possible to make money simply by setting up and running a blog. The great thing about this is you can start your blog while you are working a normal job and build it up by adding new posts and features. I think this is one of the best ways to make money online so let’s get started explaining the process. Continue Reading →

Facebook Ads For Business

facebook ads for businessCreating advertising campaigns on Facebook may be one of the best ways to get some fantastic new leads for your business. The great thing about using Facebook to advertise is the cost per click is much less than trying to use Goodle adwords to advertise your business. Continue Reading →

Local Seo For Businesses

Local seo for businesses A questions I get quite often is what is the best way to do local SEO for businesses. When you want to gain a great spot in a search engine such as Google you have to do your research when you are creating your pages or new blog posts. It does no good to try to optimize your page or post with a keyword that does not get searched on or has way too may competing pages. Continue Reading →

YouTube Marketing For Small Business

YouTube Marketing For Small Business

Did you know that YouTube is the number 2 search engine in the world only outdone the giant Google? Also did you know that Google owns YouTube? It’s all true and by coming up with a good strategy for YouTube can not only communicate your message to potential customer but can also help improve your results in Google which will ultimately increase the web site traffic coming to your web site. Continue Reading →

6 Reasons You Should Use WordPress For Your Small Business

wordpress for small businessWordPress is a wonderful platform for small businesses to use for their web sites. Here are six reasons that you should consider if you want the most of your web presents for your small business. Continue Reading →

Local Business Internet Marketing Tips

If you own a small local business I am sure you know that it is very important to have some type of Internet marketing to help get new customers. These days potential customers turn to the Internet first when looking for a service that your company can provide. This usually means a simple search in Google to see what companies are available and what they look like on their web site. Don’t take my word for it, ask your friends and family where would they go to find a local painter, handyman, yard maintenance company or pest service? I would bet most would say Google! Continue Reading →

Search Engine Optimization Quote

fsm-google-doodleI have been hard at work learning about search engine optimization (SEO) and working very closely with my customers to get fantastic results in Google. I wanted to share with you some recent victories that I have gotten for a few of my clients. I was able to get all of these web sites in the top 10 searche results in Google for some very highly competitive keywords.
The main keyword that this was optimized for was glass cheese trays. It is a highly competive keyword with about 290,000 competitive web sites in Google. I am very happy to report that the site is in the number #1 spot in Google for this keyword!  Click Here if you want to checkout the results in Google for yourself.
The keyword Phoenix AZ running shoes was used on this site as the main keyword to optimize for SEO. This keyword has 118,00 competing web sites in Google. This site is listed as #5 in Google for this keyword! Click Here to checkout the results.
Entertainment attorney John Tormeys site was optimized for the main keyword of New York entertainment lawyer. This keyword has an unbelievable 3, 020,000 competing web sites. I am very happy to report his site is in the #4 spot in Google for this keyword. Click Here to check it out.
Chiropractor Dr. Nicole Boerboom web site was optimized for Chandler Chiro (Chandler, AZ is the city where her practice resides). Awesome results here with her web site coming in at the #5, #6, and #7 spot in Google for this keyword. There are 225,000 competing web sites in Google for this keyword. Click Here to checkout these results.

My clients have been very pleased with these results as you can imagine. All of the time researching SEO and learning the techniques to get a good listing have really paid off. The bottom line is my techniques work and can help you get your web site in the top 10 for a highly searched keyword even with tough competition. I only work with one customer at a time so if you want a top 10 listing in Google for your business contact me and we can get started right away!

Click Here to contact me and get your business in the top 10 of Google. Get your search engine optimization quote now!

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